" TOTE AS CANVAS " started with the idea that "since tote bags are made of canvas material, why not use them as canvases for painting?"
tote bag. It may have been a rugged style of canvas, and it was just a handbag for carrying things. The tote bag specialty brand “ ROOTOTE ” was born from the idea of providing more fun and excitement through tote bags that are only simple and functional.
Communicating “It’s just a carrier bag”
In 2003 , he thought, "If people could walk around the city wearing a tote bag that I drew, wouldn't it be fun to turn the city into a gallery?" CANVAS was born. It is a tote bag that allows you to enjoy expressing art in your own way, using the plain tote bag itself as a canvas. In addition, the "Tote as Canvas Art & Design Award" is held every year as a venue for presenting works. This novel idea was highly evaluated as a communication design, and in 2004 , it won the "Good Design Award" sponsored by the Japan Institute of Design Promotion.
BE AN ARTIST !
The "Tote as Canvas Art & Design Award" is held every year as a venue for art works that are expressed in their own way using "Tote as Canvas" itself as a canvas. Started in 2003 , more than several thousand works have been entered so far.
After a rigorous examination by judges, including photographer Shinpei Asai, on October10 , one year after the call for entries began, the winners were announced and an exhibition of the winners was held. Just like the message " BE AN ARTIST! (Let's become an artist ! )" written on the package of "Tote as Canvas", it is an art and design award that anyone can apply regardless of age, professional or amateur.
Tote as Canvas Art & Design Awards
1st Grand Prix work
I made it a bag to hold my belongings and everyone's images.
The memorable 1st Grand Prix work is Mayuge's " empty-bag ". The author's comment, ``I made a bag to hold my belongings and everyone's images,'' was just right for the concept of Tote as Canvas. This work, in which only the frame is drawn, has a charm that stirs the imagination (creativity) of the viewer.
The past 18 entries can be viewed from the Tote as Canvas web museum.
When I was a child, I would start scribbling as soon as I had a white plane and crayons, but when I grow up, I worry about what to draw. Let's remember the feeling of being completely absorbed in something through Tote as Canvas. No technology required. All you need is creativity.